Meet the Team: Your new regional sales executives, Matt, Lewy and Beth

With over 25 years of experience, we understand the trade industry’s challenges and are here to make fire safety simple, profitable, and fully compliant.

To ensure you get expert support right where you need it, we’ve expanded our team of Regional Sales Executives (RSEs) across the UK. Meet Matt Thomas, Lewy Fardon, and Bethany Christmas, your new FireAngel contacts who are ready to help you maximise opportunities, grow your fire safety range, and boost profitability.

Click here for the FireAngel RSE Branch Support Map

Why Choose FireAngel for Your Fire Safety Range?

FireAngel is one of the UK’s leading fire safety brands, trusted by wholesalers, installers, and trade professionals nationwide. Our Grade D1 alarms offer:

• Sealed-for-life lithium batteries – No replacements needed, reducing maintenance costs
• Full compliance with UK fire safety regulations – Ideal for landlords and rental properties
• Easy, fast installation – Save time and hassle for installers
• Stock availability across smoke, heat, and CO alarms – Nationwide supply for wholesalers

If you’re looking to expand your fire safety range, increase profit margins, or discuss larger projects, our RSEs are here to help.

Meet your local FireAngel experts

Matt Thomas: Covering the North

“Fire safety is evolving fast, and FireAngel is leading the way. Let’s chat about how we can grow your fire safety offering together.”

Matt is here to help you stock high-demand, compliant alarms that meet both trade and customer needs. Whether you need Grade D1 alarms, heat detection, or CO monitoring, Matt has the knowledge and resources to support your business.

Lewy Fardon: Covering the Southwest

“With new innovations and market demand shifting, now’s the time to talk fire safety. Let’s connect and see how FireAngel can support your business.”

Lewy specialises in wholesaler support, product training, and compliance advice. Whether you need product insights or stock recommendations, Lewy is here to help.

Bethany Christmas: Covering the Southeast

“Now is the perfect time to refresh your fire safety range—let’s connect and see how FireAngel can add value to your business.”

Covering the Southeast, Bethany ensures you stock the best-selling, regulation-compliant fire safety products while maximising profitability.

For larger projects and specification advice, check out our Trade Map: FireAngel Specification Team Map

Whether you want to expand your stock, meet compliance demands, or discuss trade opportunities, FireAngel is here to help. Get in touch with Matt, Lewy, or Bethany today and discover how FireAngel can add value to your business.